000 01257nam a22002177a 4500
005 20231003024958.0
008 230503b |||||||| |||| 00| 0 eng d
020 _a978-0-446-57821-9
040 _cDepEd Dasma
082 _a"658.85 B397y 2007"
100 _qBeckwith, Harry
245 _aYou, Inc. : the art of selling yourself
264 _aNew York, U.S.A.
_bWarner Business Books
_c2007
300 _a316 p.
_bill.
_c19 cm
500 _aIn You, Inc. Beckwith provides practical tips, anecdotes and insights based on his 30 years of marketing and selling his advertising services. Beckwith learned early on in his career that no matter what product you're selling, the most important component of the product is you. In You, Inc.: A Field Guide to Selling Yourself, Beckwith relates tantalizing tidbits and real stories of how to harness your enthusiasm with an ability to impress your key accounts.Written in his traditional homespun style, Beckwith offers doses of humour and pithy knowledge to anyone who wants to seal the deal and thrive in business.
650 0 0 _2You, inc.
_xCommunication--Marketing
650 0 0 _xSelf-presentation
650 0 0 _vAdvertising agencies--Marketing
700 _aBeckwith, Christine Clifford
942 _2ddc
_cBK
999 _c2282
_d2282